26 Jul 2018 Change in customer profile has caused market to reinvent itself The presence of the Omnichannel consumer has become a trend in the retail market. It is increasingly common to see people who shop on multiple channels and cross-sell in both physical and virtual environments. This makes multichannel... read more
17 Jul 2018 Franchises in the Countryside. What are the advantages? Expanding into the interior can be an interesting strategy for networks from several different segments. Small towns have been attractive because they present lower costs and expenses, less competition, and may have less need for initial... read more
10 Jul 2018 Morana receives Booth Design Award during the 2018 ABF Franchising Expo The second day of the ABF Franchising Expo was marked by the award of the ABF RDI Design Stand Award. This year, one of the winners was Morana, receiving recognition in the medium-sized stand category. The award is a... read more
05 Jul 2018 2018 ABF Franchising Expo brings great innovation in the retail sector, attracting a more qualified The 27th edition of the ABF Franchising Expo received about 60 thousand visitors during its four days in which 407 exhibiting brands from Brazil and abroad were able to show the public the newest innovation in the sector. Those who... read more
26 Jun 2018 How to choose your franchise? Those who choose to open a franchise should keep in mind that in order to profit with the investment, it takes dedication to make the business work. Therefore, it is important to know your profile well and keep your skills and... read more
21 Jun 2018 ABF Franchising Expo brings news for its 27th edition In 2018, the official fair of Brazilian franchising comes with news and launches of the networks for the Brazilian economic recovery. Among the novelties is the creation of the Boulevard of Microfranchises, a space dedicated to networks whose... read more
19 Jun 2018 Morana is chosen to host Study Tour group during ABF Franchising Week With the aim of expanding knowledge and generate insights the Bittencourt Group, consulting company specialized in development, expansion of business franchise networks, and the Brazilian Franchising Association (ABF) launch, in 2018, the Study... read more
05 Jun 2018 How can the franchise system be advantageous for those who want to undertake Entrepreneurship is a term that has gained prominence in recent years. There is an increasing number of people who have been interested in starting a business to have it as a source of income or even as an option to return to the job... read more
24 May 2018 Visit ABF Franchising Expo, an opportunity for those who seek entrepreneurship In 2018, ABF Franchising Expo completes its 27th year, standing out by being the biggest franchises fair of Latin America. The fair, which happens from June 27 to 30, is an opportunity for those who are willing to invest, create... read more
22 May 2018 Morana creates expansion plan for cities in the State of Bahia Observing the potential of cities of Bahia, Grupo Ornatus, franchiser of the accessories franchise Morana, has created an expansion plan including two important cities: Feira de Santana and Teixeira de Freitas. Feira de Santana is... read more